I've researched Glassnote as my specific record label as I think they would be most
likely to sign our artist.
Founded in
2007 by Daniel Glass, Glassnote has become the record label most suitable for
our artist as it takes on indie rock and alternative rock artists which
perfectly suits our music genre. Bands such as CHRVRCHES, Daughter, Two Door
Cinema Club and even Phoenix are part of this label showing that either artist
known or less known are taken on. The amount of people signed to this record is
minimal which perfectly fits our music type which targets the niche audiences;
the emphasis being on music rather than the money made from it.
The record
label has a good connection with tumblr as well as twitter which would help
distribute our music, especially with a fresh artist joining the music
industry. The official site of ‘Glassnote’ promoted tours and shares music
videos/ new tracks which would be highly beneficial specifically with the
upcoming release of our video.
The reason
as to why it would be the perfect label for our artist is because unlike major
labels it doesn't take over the artist’s actions; there is team work rather
than dominance over the shape of the career. This label hence recognises the advanced technology
and push in new media however, gives the artist a free hand in the area they
want to stick in as long as they and the record grow. This record label takes
on people that are passionate about music and have an understanding of the
evolving industry that our artist will definitely portray through the music
video. What’s most important is the fact that even though the artist is signed
to an independent label, team work is widely valued and in cooperated into the
expansion of your career- making it feel like a big family; something not
always felt with major labels